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Program by Moscow International Higher Business School MIRBIS

About MIRBIS

LOGO MIRBIS_100 72 0 32_CS4_goriz

Moscow International Higher School of Business MIRBIS (Institute) is established and is developing as one of the largest higher educational institutions in Russia for the training of management personnel in the Russian business community.

http://mirbis.ru

Master-class "Business CHECK-UP or how to increase profitability and stability of business in conditions of changes"

Егорова Оксана

Date and time: September 13, 15.00
Where: conference-hall 3, Pavilion 4.1
Speaker: Egorova Oksana, Candidate of Economic Sciences, Head of the MBA - Anticrisis Management program of the Moscow International Higher Business School MIRBIS, Managing Partner of MBSlab.ru

Master-class "Business CHECK-UP or how to increase profitability and stability of business in conditions of changes"
· What problems do companies face and how to solve them?
· When do we need changes urgently?
· Why are we talking about business models today?
· How to assess the viability of a company's business model?
· The main components of the decision-making system
· Errors in the transformation of business

Master class "Effective advertising management on the Internet. Tools for attracting customers"

Добров Константин

Date and time: September 14,, 15.00
Where: conference hall 3, Pavilion 4.1 
Speaker: Konstantin Dobrov, Internet marketer, founder and head of the Internet marketing agency Express. Marketing, the creator of his own tool for automatic audit of advertising campaigns IQcontext.ru, an expert and graduate of the Moscow International Higher Business School MIRBIS.

Types of Internet advertising; Contextual advertising; Search Advertising; Advertising on sites; Opportunities for online stores; Targeted advertising; MyTarget; VK; Facebook; Retargeting / Remarketing; Advertising on CRM data; Geo-advertising; Social networks (SMM); Email newsletters and much more.